Searches for the keywords “bitcoin” and “ethereum” are rising quickly on social media and search engines. From January 6 to 12, there were 247,000 mentions of bitcoin on social media X, and by the next week, this number jumped to 495,000.

Searches mentioning ethereum grew from 73,600 to 293,000 during the same time. Analysts noted that this could be a “leading indicator of increased retail investor interest,” which was also seen in past bull cycles.
According to Google Trends, on January 20, around the inauguration of President Donald Trump, the search rankings for “bitcoin” and “cryptocurrency” soared to 100 and 92.
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